Strategy
The Real Reason Software Projects Fail
When software projects fail, post-mortems usually blame the engineering team or the technology choice. Both are usually wrong. Most failed software projects fail before any code is written. They fail because the team built the wrong thing, and they built the wrong thing because they never agreed on what the right thing was.
This isn’t a technical problem. It’s a clarity problem. And it’s preventable.
The three failure modes
Watch enough projects and the failures cluster into three patterns.
The phantom requirement. Someone in the kickoff meeting said something the team interpreted as a requirement. It became part of the build. It wasn’t actually a requirement — the speaker was thinking out loud. But by the time anyone realized, two weeks of engineering had been spent on it.
The aspirational workflow. The team documented the process the way they wished it worked, not the way it actually works. The software was built for the wished-for workflow. The actual users still had judgment calls and edge cases the wished-for process didn’t capture. The software didn’t fit reality. The team didn’t use it.
The over-specification. The project tried to capture every possible edge case before any code was written. Six months of requirements gathering. Engineering finally starts, but the business has changed, so half the specs are stale. The project ships nine months late and doesn’t quite match what the business now needs.
The diagnostic
If you’ve shipped software that didn’t get used, run a simple post-mortem. Ask each of these:
- Did the team watch real users do the real work, or did they work from a documented process?
- Was the scope decided before or after the first working prototype?
- When edge cases came up during the build, were they decided by people who use the workflow, or by the project manager?
You’ll usually find one or two failures that explain the rest. The technology was fine. The decisions about what to build were the failure.
The fix
There’s no methodology that prevents all software failure. But the teams that ship well tend to share three habits:
Start with the work, not the spec. Watch the people who’ll use the tool actually do their job. The first scope document comes after observation, not before. (See How to Build Software Around People, Not Just Processes.)
Ship a prototype in week one. A clickable, working version — not a Figma file — gets in front of users fast. Decisions about what to keep and what to cut happen against something real, not something imagined.
Decide as you go. Don’t lock down the full spec up front. Lock down the next two weeks. Re-decide after each working version goes in front of users. This sounds chaotic; in practice it produces tighter, more useful software than the alternative.
What this means for your next build
Whether you’re scoping an internal tool, evaluating a vendor, or hiring an engineering team — the highest-leverage question is not “what technology should we use?” It’s “have we watched the people who will use this actually do the work?”
If the answer is no, you’re not ready to start. If the answer is yes, you’re ahead of most projects. The technology decisions are downstream of that one. (For the build-vs-buy framework that follows from this thinking, see Build vs. Buy: How to Know Which Path Is Right.)
About the author
Lauren Mitchell
CTO · FusionSales.ai
Lauren leads engineering at FusionSales.ai. She’s shipped custom software for healthcare, finance, and operations teams across the Southeast.
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